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Best News release Distribution Services In 2020 via AsiaPresswire

Hong Kong - When companies think about building brand image or launching a product or service, they often reach the market with lots of creative ideas. But are these ideas enough to take their achievement on the right way? Do their ideas include any of the best news release distribution services? Yes, this old marketing tool is the most effective way of promoting their services.

Now, companies might be thinking about selecting the news release distribution, considering all the services are the same. But actually, all the news release services are not the same. What is the benefit of selecting any random service if nobody sees their news release? Their story needs to distribute effectively, only then their business will get a boost.

Copmanies must be wondering now which news release distribution would be worth their selection. To make it easy, please check the following suggestions by AsiaPresswire ( .


Best News release Distribution Services

When companies are talking about news release distribution service, it is necessary to understand what the service is. Well, this is the service that sends their brand message through news releases to their target audiences and to different locations. When the news release is sent, journalists search and find releases that are linked to organizations and businesses.

So how can companies submit their news release? Basically, there are two different ways:

- Post their release to their selected news release distribution service

- Send to different locations like magazines, newspapers, etc.

- The cost linked to both the services varies.

As companies are now aware of the news release distribution service, now let all know about the top news release distribution services in 2020.

To make the selection process easier for the users, companies reviewed the various release distribution services and selected the best news release distribution services. Our best picks are on the bases of quality, usability, pricing, and other important features that are necessary for a press release distribution service.


News release Sample




The ASIAPRESSWIRE CO., LTD Moves Headquarters to Normal, Illinois

New Location Allows for Expanded Operations

Chicago, October 29 – The ASIAPRESSWIRE CO., LTD ( will be moving its headquarters and all operations to a new location in Normal, Illinois, from its current home in downtown Chicago, early next month.

"The new location will allow us to greatly expand our operations while lowering our monthly rent," said ASIAPRESSWIRE CO., LTD James Brian.

The expansion comes as ASIAPRESSWIRE CO., LTD is seeing an increase in demand for its products. They anticipate hiring for 100 positions early next year, as they settle into their new location.


The ASIAPRESSWIRE CO., LTD has been in the business of making things for the B2C and B2B markets since 1976. It was recently recognized as one Illinois' best places to work, and as a regional leader in manufacturing.

Media Contact

James Brian - Public Relations

(555) 555-1212



Who to send their news release To 

( How to Find the Right News release Recipient)

1. Determine their target audience.

This refers to the readers who will see their news release or news story once a media outlet publishes it. By determining their target audience, companies can tailor their news release to capture their attention and refine their search for the right news release recipient. A good method to identify their target audience is by looking at the content of their news release.

Research the type of media platforms their target audience prefers. While companies may feel the need to send their news release to traditional media outlets like newspapers and magazines, their target audience could predominantly make use of online publications or platforms like social media or blogs. It won't be beneficial to identify a target audience without determining which platforms they prefer as well.

2. Identify media outlets that serve their target audience.

Start by looking at local media outlets in their area. By doing this, companies can identify the media outlets that reach audiences that are able to purchase or support what they're trying to sell in their news release, whether its a fundraiser, grand opening, or new product.

Conduct research. Go to stores that sell various media publications and look through the sections that appeal to you. For example, if they're interested in sending out sports-related news releases, research the top trending sports magazines and newspapers. Once complete, make a list of all the publications that meet their target audience.

Look at different media platforms. As mentioned in the first step, traditional forms of media are no longer their only option. While sending to newspapers and magazines is still recommended, consider online media as well. These include online publications, social media, blogs, and podcasts.

3. Find the appropriate contact person.

This will either be a reporter, a features editor, a managing editor, or the actual publisher. If they're looking to have their news release covered via radio and television, the contact person will be the producer, executive producer, news director, or program manager.

Companies can call the station, publication, or search the internet to help track down the correct name and contact information. When compiling a list of contact information, make sure companies get the full name of the recipient, email address, official job title, and telephone number.

4. Create a media contact list.

Now that they've identified their target audience, media outlets, and appropriate contact persons, companies can start compiling a media contact list. If their news releases cover different industries, such as beauty, sport, and fashion, their target audience will be different. Therefore, to help refine their distribution process, companies recommend creating a separate list for each niche group.

Regularly update their media contact list. Over time, new media outlets could open up, journalists and editors could move to other publications, or publications could shut down. It's best to keep in touch with their media contacts and add to their list where and when it's appropriate.

5. Write a well-crafted news release.

Media outlets receive hundreds of news releases each day. Even if companies send their news release to the right contact person, their story may never be published or given the air time it needs if it's in the wrong format. Their best way to attract the attention of journalists and editors is by sending a well-crafted and detailed news release.


Ensure their news release meets industry standards as journalists will rarely inquire further if they receive a news release with multiple errors and formatting issues. It's best to study the requirements beforehand and draft a news release that meets all guidelines.

6. Distribute their news release.

Companies can either distribute their news release personally or make use of a news release distribution service. With a professional distribution service, their news release will receive maximum exposure as most companies already have a wide network of media contacts on hand. In addition, companies have the option of sharing their media contacts list with the distribution service, while also making use of their easily customizable news release templates.


How to Write a News release:

1. Plan the content.

Spend some time thinking about the message that companies want to convey to the audience. The release should be concise, so write down the basic details and then trim out any unnecessary items.

Once they've identified the key target audience, companies can start tailoring the content to pique their interests. Try to include trending topics that are currently affecting the audience or industry they're writing about.

2. Adopt a journalistic style of writing.

A news release should be ready for publication as much as possible. Take the time to research regular news articles and try to mirror the tone and style when creating a news release. This helps features editors and journalists formulate a story and determine if the tone matches their news outlet's style.

Most news releases follow the AP style, a set of guidelines created by the Associated Press (AP) that help govern the way media outlets write their news stories. Because most media outlets and freelance journalists follow the AP stylebook, news releases are expected to be in the same format. The AP stylebook includes guidelines for punctuation, dates, numbering, capitalization, and pronoun usage.

3. Choose the type of news release companies want to create.

Since its inception in 1906, the importance and the purpose of news releases have greatly evolved to meet the specific needs of the business sending the release and the media outlet covering the story. Due to this gradual change in the public relations industry, new types of news releases have emerged.

There are currently three common news releases used today. These include the standard release, a media advisory, and an embargoed news release.

4. Inform the media about when the news release can be made public.

When companies start crafting the news release, companies should already know if the information provided is available for immediate release. If so, start the news release with the title, "FOR IMMEDIATE RELEASE." Place the release information in the top left corner of the news release and make sure the information is in all caps. If companies decide to create an embargoed news release, companies must title the document, "NOT FOR IMMEDIATE RELEASE," and follow this with the official publication date.

5. Write a headline and subhead.

Include an intriguing headline that captures the reader's attention as most recipients decide to read or skip a news release based on its headline. Due to its significance and position in the news release, the headline has to be brief, attention-grabbing, and able to convey the importance of the release.

A subhead should be placed just below the headline and is generally italicized. In addition, the font size of the subhead should only be one point smaller than the headline. This means the subhead should be 13 points in size.

6. Include a dateline.

A dateline stipulates when and where the events in a news release took place. The dateline is placed in the first sentence of the opening paragraph and includes the state and city where the news release originated from. Make sure that companies type the dateline in bold font, as this will help the journalist or editor immediately see if the story is new and meets their printing schedule.

7. Write the opening paragraph.

Aside from the headline, the opening paragraph is one of the most important sections to focus on when writing a news release. The main priority of the opening paragraph is to convey the news value of the news release in a quick and concise manner.

Focus on answering the Five Ws. To keep the reader interested, journalists are taught to answer the Five Ws in their opening statements. This is a great trick public relations businesses have come to adopt. If companies want a journalist to cover the story, companies need to sell the information in the format they're familiar with. Essentially, they'll need to learn to think and write like a journalist.


8. Write the body paragraphs.

Compromising three to five paragraphs, the body is the heart of the news release, fully explaining the finer details that are not covered in the first paragraph.

9. Add a boilerplate.

While a boilerplate is generally preferred, adding one to the news release is optional. A boilerplate is a brief description of the business's history or background. This section could also apply to the individual sending the news release. For example, if the news release is about a research study, the boilerplate could be about the head researchers' history in the field and their background information.

Include a boilerplate if they've never sent news releases to or worked with the media outlet in question. Only provide a basic understanding of the business's background, including its inception, values, awards, and leadership structure. Ultimately, companies want journalists to read the boilerplate and not have to conduct extensive research about the business.

10. Provide contact information.

If a media outlet decides to cover a story, they will need to know who to contact for interviews, photographs, and more. This is why it's important to include the details of the media contact managing the news release. If they're working through a public relations firm, include the name and contact details of the account manager. However, businesses do have the option of including the details of their in-house media relations expert.

Include the full name of the media contact, as well as their job title, phone number, email address, and business website. Once they've entered this information, end the news release with three hashtags (# # #). This indicates the news release is finished.

11. Proofread the finished news released.

Companies should always proofread the news release before companies distribute it as small mistakes could result in the spread of misinformation. Whether they're working for a public relations firm or an in-house media consultant, the information provided in news releases represents a business. Sending journalists and editors news releases with multiple grammatical and spelling errors will cause them to take the news release less seriously, and over time, lead to mistrust in the source.

12. Identify who companies want to send the news release to.

The success of the news release heavily depends on who companies send it to. Ideally, companies want to send the news release to media publications that serve the target audience. If companies send the news release to a media outlet that doesn't publish similar stories, the news release will most probably be disregarded and earn companies a bad reputation with the features editor.

13. Distribute the news release.

Most businesses use news release distribution services to publish their news releases. A distribution service takes the legwork out of publishing the news by publishing it for companies and disseminating it to a variety of media outlets to give companies maximum exposure.


Media contact

Company Name: AsiaPresswire

Contact: Raymond



How to write a good press release 2020

Here we talk about how to write a good press release.

The first part, how to understand the definition of press release;

The second part, the classification of press release;

The third part, the actual combat method of news type press release operation.

How to understand the definition of press release? What exactly is a press release? Have we ever written press release in the company? Everyone must have written the first impression.


Let me share with you a few concepts first: What is a press release or press release distribution?

The official statement: corporate planning, published in newspapers, magazines or the Internet, can enhance the corporate brand image and popularity, and promote the promotional and explanatory articles of corporate marketing.

This is actually a very traditional and very old saying.

What we say in the advertising industry is: soft advertising relative to hard and wide.

For example, mortal objects that were popular a few years ago are similar. Like creative advertising, this is considered a press release by the advertising industry.

But in fact, this statement is actually relatively single in my opinion. We have now entered an era of mobile internet. What do we say in this era? A statement I summarized:

Press release has an action goal. No matter which type of press release it is, as long as it is communicative and storytelling, it is a press release.

Let me share with you a passage from famous writing said:

"Did you realize that a person’s ability to express in words has become very important in this era. Most of our interpersonal interactions happen without meeting each other. We post resumes online, meet with people in Facebook groups, and email Negotiate with the supplier. Use copywriting to convince target customers, eyes, smiles, and voice actions are not enough in many cases. You have to expect to impress others with words, and the advantages of words take advantage. There are more opportunities for online dating than others. It is a pity that most people's language training is not enough to cope with such social changes."


I think this is what we feel now. We have very few opportunities to meet. For example, we are now taking this class together. It may have been in class a few years ago, but today it is all solved online. If my writing skills are not good today, you may not like to listen to it. Press release is actually the same.

If the press release is not well written, everyone will not like it. Therefore, I would like to say one more thing to everyone here: Since we are engaged in the profession of press release and PR, the company urgently needs to use the power of PR to promote its image. We have to work harder on words, for ourselves, for our own business, and for our own company. .

How do startups use press release? Before this starts, I will share with you a short story. Some friends may have heard the story of "a divorce case triggered by a lion." The story is this:

"Mr. Yong was away on business and came home suddenly. Hearing the sound of a man snoring at the door, Mr. Yong walked away silently, sent a text message to his wife, divorce, and then threw away the phone card and left. Three years later, they met again in a city, and his wife asked why he left without saying goodbye. Mr. Yong talked about the situation at the time, his wife turned and left, and said lightly that it was Rising's little lion. "

This is a press release distribution that rising just started to start a business. It cleverly implants Rising’s anti-virus software into this press release. This should be regarded as a small story-shaped press release.


1. How do startups use press release? There are 6 steps

Step 1: clear goals

How to define your goals? For example, when our company does copywriting, when writing a press release, sometimes it is muddled, and I don't know where to start. Sometimes the content is platters, and the content is pieced together. The quality of such a press release must not be very high. In the final analysis, it is actually a sentence: there is no clear goal.

Therefore, when we write a press release, we must figure out what kind of people this press release is aimed at, what media and websites they browse, and what are they most concerned about? Before we start writing press releases, we must analyze them clearly, and observe what their easy-to-accept communication methods are.

This actually lays a very good foundation for the writing of press release and the next release and promotion.


Let me remind you: Only when we build on the real needs of the target population, can such a press release resonate and achieve better results.

Step 2: To develop habits

Sending press releases and writing press releases must be a step-by-step process, and press releases must not be as simple and crude as hard and wide.

For example, like the second-hand car trading platform of some time ago, the overwhelming advertisements all over the country are a simple and rude form, and the advertising costs are relatively high. But for most start-up companies, advertising costs are actually calculated at the beginning when the company is still small.

Press release is a very cost-effective form of advertising that subtly influences the target group's thinking through text. Through long-term such gradual publicity, an effect from quantitative change to qualitative change is slowly realized.

Therefore, we have to cultivate a habit. When we want to do press release, we must keep updating our articles, instead of saying that I posted an article today, and then waited for me to post another article next time when something happened. Press release must require a long-term plan.

For example, for 12 months a year, I publish 3 articles a month, and the format of each article is arranged. This is a long-term habit. If we only update once or twice occasionally, I suggest not doing it. Because the ultimate goal of press release is to achieve matrix dissemination, matrix dissemination is to cultivate our potential and existing target customers and target groups for a long time. Therefore, I suggest that everyone's facebook should be updated frequently.

In addition, press release related to other external publicity should also be posted to the media. My suggestion is: According to the direction of our corporate brand and product direction, develop a press release marketing plan, and make a time schedule and personnel The schedule is to implement each responsible person in detail, and then monitor the time and coordinate the work.

In this way, you can strive to be able to update articles regularly and quantitatively every day. If the time is tight, you can update the articles a few days a week, so that you can maintain a long-term good habit.

Step 3: Search to be pleasing

Why do you say this should be pleasing? Everyone is making keywords.

Internet companies are generally clearer, keywords are entered by users in search engines, which can summarize the information and content words or words users are looking for to the greatest extent. In this way, it actually plays a role in the promotion of press release. critical use. Only by choosing and choosing the right keywords can the search ranking of press release be improved.

Before writing a press release, we need to determine what the main keyword is, and at the same time, we need to find a large number of relevant keywords through Baidu, and pay attention to the density of keywords in articles. Generally speaking, the title must be the key. Word.

For example, I buried an abbreviation of our corporate in the title. At the same time, the beginning and end of articles are also very important, and they must contain some keywords. If the number of words in articles is about 400 to 500 words, I suggest that the keywords appear 7 or 8 times is the best.

At the same time, we must pay attention to the keywords before and after the sentences must be smooth and reasonable, and must not obliterate the user experience in order to highlight the keywords. This will affect the user experience and affect the reader's mood when reading this article.

Step 4: The title has a gimmick

Why should there be a gimmick in the title? The so-called people rely on clothing and Buddha rely on gold. The title of press release is equivalent to our packaging, which is equivalent to designing a particularly beautiful LOGO for the corporate, which determines whether users will click on this press release.

If the title can’t catch the user’s attention for a moment, the content is useless. Because users will not open your press release at the beginning, writing this kind of title is meaningless.

Once, an old colleague of mine editor posted a recruitment message in the Facebook group "We are hiring, we are waiting for you at XX in 2016", think about it, will anyone click to read this title? If you start with "big breasted beauty bosses long for small meat", you can attract more people. This kind of title is so popular and gimmicky.

This is just an example. What I want to emphasize in the end is: the title must be real, must have content, and at the same time pay attention to integrating the keywords mentioned in the previous step, and then add attractive words.

What are attractive words? For example: numbers, questions, free, the best in history, limited time celebrity hot events, New Year's Eve. Words like this can capture the minds of users. We must use these keywords in our titles, or even the beginning of our articles.

Step 5: The content must be material

The title is good and the content is bad. This is called Jinyu's external failure. It will be discarded by users. Press release is a soft form. The feeling it pursues is like running water, the spring breeze transforms rain, and the moisturizing effect is silent, so that users are deeply caught in our trap. However, the eyes of the masses are discerning. Only by placing ads without causing disgust from users, is this a true press release master.

Therefore, this involves specific press release internal work.

How about the content? What my experience tells me is: we must always read and write more, read some interesting copywriting, books with better writing, and practice more every day to improve our writing skills. At the same time, we must avoid rigid advertising, and we must make good preparations.

Make good use of this writing skill, press release can achieve this perfect combination. Otherwise, the dry press release really cannot achieve the delivery of our product value, let alone achieve the goal of corporate marketing.

Therefore, I feel that since you are in this industry, you have to make a plan to read more and write more for yourself. We need to learn more and learn more before we can add some of our own ways of thinking and write a better press release.

Step 6: Choose a good media party

Writing a wonderful press release does not actually mean that the work is over. There are also specific release issues. Some companies have special media, and some companies have copywriting and media together. No matter what it is, if you want to choose a delivery platform, you must analyze the delivery platform and analyze what kind of media we really suit.

There are many communication channels for press release, such as news portals, forums, Weibo, and WeChat. For our entrepreneurial corporate, funds are very limited, and it is impossible to invest a large part of the money on press release release. At this time, we will choose Baidu news source or website with high reprint rate and weight as much as possible for press release release. Relatively high channel.

At the same time, we have to assist some of the more popular vertical forums, as well as blogs, Weibo, WeChat and other forms, which can also achieve a better communication effect.


This is how startups use press release. There are 6 big steps in total. We can't fall behind every step, and we must have a clear understanding of every step.

Where is the importance of press release in PR? In fact, many people think that press release is useless. Isn’t press release just posted on the Internet and can see news? We don’t know what conversion rate we can achieve.

But in fact, press release does not increase the conversion rate, press release can improve your brand recognition and influence. Without this step, how can you talk about your conversion rate?

Press release and the overall trend of our product’s brand and corporate are in line with each other, and it does not play a decisive role in press release, but in fact, press release can definitely bring us traffic, which is equivalent to an advertisement. s position. If the company is doing press releases throughout the year, it will definitely have a long-term effect, because the most important function of press releases is to attract the attention of our target customers.

In addition, the import of potential customer traffic, the conversion rate cannot directly form the conversion rate, but it can divert traffic, which is related to our basic SEO. For example, when the website was first launched, we must do some SEO work around the website. SEO includes press release, what are our products, new products, and new models, and how they are reflected. If you do this at the beginning, there will be a stable source of traffic.

Because the portal media with higher weights has more than tens of millions of hits every day, you can't match it. Therefore, no matter which channel or page a press release appears on, it has a certain amount of clicks.

Another function of press release is to reduce the marketing cost of the corporate. The biggest function is to subtly marketing, so that our consumers will eventually form purchasing power. But this has a lot to do with the concealment of press release. When you read a press release, you have actually been affected by this press release advertisement, or you believe that this press release advertisement is to promote the product.

This is the imperceptible effect of press release ads, so when we write press release, we must express the imperceptible content and form.

For many startups, especially in the early stage of their business, press release is a very good way of publicity, with low cost and wide spread. If I'm not talking about news articles, the websites of major portals are very easy to form and post, and we can also obtain the credibility of the product and the trust of users, which can greatly improve the reputation of the corporate brand. This is why press release is written as news at the end.

At the same time, press release is also a good helper for crisis public relations. As a corporate grows, it is inevitable that there will be some negative information. Especially in the era of such advanced and expansive Internet information, the high speed of network communication can be replicated infinitely. For the maintenance of a corporate brand, a lot is buried. Hidden dangers. Press release actually played a relatively large role in the crisis public relations of the Internet.

For example, we can write a positive press release for a certain matter, and then publish it on our major portal media to suppress the corresponding negative information, and at the same time make our own voice. Press release will definitely reflect the corporate social credibility and market influence, and increase the credibility of the corporate.

This kind of press release must be written as related to the industry, users, consumers, and society, and must be written in this model. The focus is not on introducing our products, but on what our products can bring to users, what changes can be achieved, and what can be changed.


This is the importance of press release in PR.

Three types of press release:

1. Press release of news category

We often see news in the media, news content that stands out from news reports. Press release of news category is easy to spread.

2. Story press release

Every corporate and every product has a story. Now the founders also love to tell stories. Stories are very important. Especially now everyone likes to read stories, like interesting stories, and also like sad stories. Bring out the product with a complete story. The halo effect and mystery of the product give consumers a strong hint, so sales become inevitable.

Of course, storytelling is not the goal, the product clues behind the story are the key to articles.

3. Social media press release

Why separate WeChat, because many press releases that you see now appear in facebook. There are many techniques for facebook press release, first is the title, and second is the content.

It must guide users step by step. It is actually not defined. The definition I gave is: facebook press release is a text mode that conducts in-depth analysis based on the concept and characteristics of the product and can further guide readers to consume. After clicking on an article, press release should further guide the reader.

These three types of press releases play a very important role in our daily PR work. Press releases of news type can be posted to portals and media, and press releases of story type can also be posted to portals and media, as well as to their own facebook platform.


The actual combat method of news type press release operation has four major blocks:

1. Make a corporatePR plan for newspress release in advance

To do a good job of corporatePR planning for newspress release marketing, you must actually plan and plan first when you do anything. Combined with a situation of the corporate itself, set the publishing goal of news type press release.


For example, our goals are those that can enhance the company's brand image, promote company activities, make products on the market, and go on the New Third Board. It can also be said that the different publicity goals of the product innovation model. The writing and launch cycle of newspress release must be different.

Therefore, we have to define our goals. One of the goals of newspress release marketing is actually a concrete manifestation of press release, ultimately achieving the purpose of building an image and gaining profits. The press release marketing plan should be organized and implemented to modify the press release operation and press release release rules belonging to one's own corporate according to the corporate situation.

2. Start a news headline that can be spread and crawled

How to start a news headline that can be spread and crawled? For example, one of our previous clients was a smart big data organization. We gave him a title "Ten years of college entrance examinations affect house prices". This title is very gimmicky. Everyone will wonder what the housing price is and why is it affected by the college entrance examination? Because "pricing" is a very concerned and sensitive word for everyone. This is called spreadable and crawlable.

First, you must pay attention to straightforward narrative when starting the title, avoid falsehood, and be pragmatic.

In fact, news speaks with facts. News is to tell specific things that happen around us. The most important thing in the title is to have material, and there must be actual content, so that everyone can see what we want to say. Remember to talk about the title in general, and it must be a direct hit to our point. Especially for online news, the focus is on click-through rates, and headline parties must be able to play an important role.

We just want to do this well, the title is flat and straightforward, avoiding falsehoods and being pragmatic, having something to say, highlighting the content of a fact that we want to express.

Many better headlines are often used to capture the core elements of the articles content, and attract audiences to click through the appropriate combination, so that they are loud and sound.

Second, the headline must remember to insert the slogan.

3. The grammar of the title must be appropriate and meet the grammatical requirements.

Emerging online languages should be used appropriately. Too unusual words may be irritating and make the audience unable to understand, so try not to use them.


At the same time, the title must be short, try not to exceed 14 words, especially in the media, portal websites, blogs, and Weibo. The title of WeChat can be relatively longer, because when WeChat is displayed in Moments, if the content is longer, everyone will see it more clearly.

4. The title should be lively, have a sense of picture, and attract people's imagination.

For example, the title of "Qihu Case Opens in Guangdong High Court" makes people uninterested at first glance, and many people don't even know what Qihoo is.

But if the title is changed to "Qihoo sues Tencent for 150 million compensation, the three major focus of the court trial", this is a real news title. Because everyone knows Tencent, you might wonder what is Qihoo? How dare to file a lawsuit with Tencent and claim 150 million? Such a title is a good title with a novel idea.

5. Remember to be ambiguous.

Many people especially like to use an interrogative tone when writing news headlines. This mode is not impossible, but it should be used sparingly. If you use it, it should be just right.

For example, there is "Why Taobao Mall became Tmall Mall". People who have not read this kind of content think that Taobao corporate has a problem and that the corporate has been acquired, but in fact it should be "Taobao Mall was renamed Tmall Mall". So remember to be ambiguous when writing the title.

6. I want to emphasize that online news is actually very important for corporate brand promotion and promotion.

Therefore, we have to think about how to write the headlines of impactful online news every day. This is the weight of our victory.


Media contact

Company Name: AsiaPresswire

Contact: Raymond



How to Distribute Press Releases 2020 Best Guide with 6 Tips

Hong Kong - The following is the guide on how to do a press release distribution with 6 steps: What a press release distribution service include, how to maintain media relation, how to write a good press release and the DOs and DON'Ts when writing a press releases.

What does a press releases distribution service include?

- Press Release writing/localization

- Drafting Japanese language press releases

- Translation of English press releases

- Target Media Selection

- Selecting right media to distribute Users' news materials

- Distribution

- Depending on each media's preferences, Press Releases will be distributed via Email, FAX and Mail

- Monitoring / Reporting

- Monitoring the article placement

- Collecting articles and submitting the report at the end of each months


Some skills for press release distribution

Distributing a press release sounds time-consuming, doesn't it? If only there was a way to get seeded out quickly, at scale. Fortunately, there is. If time is tight, a press release distribution service is Users' friend. These services allow Users to send out Users' release to relevant journalists, without having to do any of the manual work.

Although the cost of press release distribution might seem off-putting, just remember that time is money. And by letting the experts distribute the news story, Users can spend more of Users' own time doing the things that make a difference to Users' bottom line. So, if Users fancy taking distribution off one's plate, check out these five services that will gladly take the job off Users' hands.

One thing to note is that the basic option has a two-day turnaround, so if the news is time-sensitive, you'll need to be prepared in advance. The more advanced packages come with next-day turnaround, which is helpful if you're in a rush.


Some suggestions of media relations

Remember to Keep the Relationship Alive. When users need to create a press release, follow the distribution steps in this guide to boost Users' chances of landing coverage. But remember -- not every press release will get picked up and turned into a news story, so don't get too disheartened if it takes a while to gain some traction. Keep tweaking and refining Users' approach until Users see success. Users' first piece of coverage could well be the domino that starts the run. A story picked up by one news outlet can soon snowball from publication to publication. Plus, if Users' story does get picked up, don't forget to thank the journalist. It can facilitate a relationship with the journalist which Users can then nurture, and might lead to easier coverage down the line.

Press Releases are the centerpiece of all the PR activities. AsiaPresswire provides the complete Press Release services from preparation to distribution and monitoring & report, by finding the best PR resources client has, editing them into simple and effective press release draft, and pitching them to the target trade media. A product press release introduces Users' company's product, and at the same time, it shows the achieved result of Users' business strategies that have been announced earlier through corporate related public relations activities. If Users announce a product that is related to a strategically important area that has been announced earlier, the media will then have a positive impression that Users' company is following-through on its strategies. AsiaPresswire make sure that the content and timing of the product and corporate press releases are in sync while AsiaPresswire work on a public relations program.


Six Steps for writing a good press release

1. Title.

Attract reader's attention with a eye-catching title with keywords that people will most likely use in google search. This is their opener and what will make their reader want to read on. Include the name of the event and either the location or theme of the event. Writers won't want to give too many details up front. If you're writing an online press release for an event, know that Google will index 60 characters and Yahoo, 120 characters. Use Title Case for their title. See what PRWeb says about press release titles.

2. Summary.

Next, write a summary of one to four sentences. It may be a good idea to write this section last, after writers have written the rest of the press release. It will be easier to summarize after writers have the rest of their points down.

3. Dateline and 1st paragraph.

These elements range from 25 to 30 words and answer the "who, what, why, when, where and how" questions of their event. Keep the text simple and stick to the critical elements of the information. The format is: City, State, (name of service or publisher of the press release, e.g. GOOGLE), Month, Day, Year - details.

4. Content.

The content of the press release is where writers really get to tell the story of the event. This portion of the release will usually have two or three paragraphs. Use the first paragraph to elaborate on the details of the event. Talk about the target audience, any guests who will be featured and their background, and the benefits of attending. If the venue is historic or ties in with their event in some way or the date coincides with history or a special anniversary with their company, mention this. This part of the press release can be a bit more descriptive than previous sections.

5. About part.

The 'about' is the text that can be used repeatedly, just as an "About us" page is used on a website. This is where the details about their company are listed including; the services writers provide, and perhaps names the key executives as well. It can contain their mission and vision for their company. This is the public persona writers wish to project for their company.

6. Media contact.

This is the company name, telephone number, address (if writers wish, it is not necessary in a press release), the company's website address, the name of the key person to contact about the release, and an email address.


8 Things writers should do for writing a press release

1. Start out strong and succinct.

Writers need to grab their reader within the first few words.

2. Use active tone.

Vibrant verbs create interesting and fresh copy and draw the reader in.

3. Use a professional tone without jargon in their writing.

Using slang, hype, and too many exclamation points may come across as more of a sales pitch, turning people off their event.

4. Tell an interesting story with their press release.

Remember writers want people to be drawn to their event. People are busy. They need to know how they will benefit by attending.

5. Send the press release out in a timely fashion.

Sent too early, people won't remember it; sent too late, they may already be committed to something else. Two to three weeks in advance is a good timeline.

6. Use a "hook."

Tying their event into trends, news, and social issues can add excitement and urgency to a press release for an event. The reader feels they are getting more value by attending than staying away.

7. Keep their press release within 300-800 words.

8. Check the spelling!


What we should NOT do for writing a press release

1. Hard sell.

2. Write everything in one article.

If writers want the reader to go to their website for more information, give them the desire to do so. Leave them with questions about the company, and they'll go to the website.

3. Do not use a third party tone

Use 'we' 'our' 'your' 'you' in the press release.

4. Use uppercase everywhere

These techniques lessen the credibility of their event.

5. Use bullet points or long lists.

Search engines may reject their press release identifying it as an attempt to overload their document with SEO, and bulleted lists belong in an article, not a press release.

6. Use too many anchor links.

Use more than one hyperlink per every 100 words; otherwise, a search engine may view it as spam.

Follow these guidelines and their press release will shine just as much as their event. For distributing corporate's press releases globally, please visit AsiaPresswire 

2020 Press Release Distribution Guide and Best PR Agencies and Newswires

London, UK - A good press release is essential for building a brand image of a company. Corporate can expect many benefits from distributing a Press release. PR distribution helps gain visibility on the Internet, including media, SNS and search engine. Some famous PR agencies like ACN Newswire, JCN Newswire & AsiaPresswire can offer both sync PR distribution and top media placement services.


Why press release distribution is important

Press releases are important for increasing a company's brand awareness and helping the public relations (PR). But if nobody sees the release, Users won’t get very far. Users need to distribute it effectively to get the story picked up by national newspapers, magazines, or blogs.

Gaining press coverage helps to get the business or brand name into the public forum. That’s helpful for building awareness of the brand -- especially when 44% of journalists consider press releases to be the most trustworthy source of brand-related information.

Distributing a press release also has these benefits:

1. Press releases can boost the SEO.

2. A press release can drive local foot traffic to the store.

3. A press release can generate more sales.


Common mistakes for a press release distribution

What are some common press release distribution mistakes? Before Users let fly and distribute the story, are Users about to make any fatal errors? The last thing they want is to annoy the journalists on the target list. It might leave Users with no coverage at all. Here are some common mistakes people make when distributing a press release.

1. The press release is too long.

The story needs to be short and succinct -- especially when journalists spend less than a minute reading a press release. The easiest way to get the pitch read is to cut the fluff. Ditch anything that a journalist doesn't need to read, or any sentences that won't add value to a reader if ones release is published in its current form. Consider taking it a step further and breakdown the "meat" of one press release into a handful of easy-to-digest bullet points.

2. Targeting the wrong people or publications.

If users work for a small business looking to get some coverage, they are more than likely going to get the most success from contacting local publications. Don't bother sending the press release to a national or international news outlet -- it's incredibly rare that a local story is important enough to make national news. They should also double-check that the target journalists are a good fit. Many tend to specialize in one or two interests - emailing a sports reporter about a press release related to health isn't likely to result in coverage.

3. The story isn't newsworthy enough.

Before hitting send and distributing the release, take a moment and ask: "Is this story actually newsworthy?" If the release is too self-promotional, user will probably find that journalists won't want to turn it into a story. Their job isn't to give Users free publicity - they want to share stories that will entertain their audiences. To avoid the release being sent straight to the trash, ensure it's got a relevant angle, and includes solid information, statistics, and data.

4. Didn't include the contact info.

Imagine crafting that story, pitching it, and finding a reporter who's interested and wants to contact the guy for a quote. But the journalist hits a dead end and is unable to contact them. Unfortunately, if they don't include the contact information on the press release, they risk losing out on the chance for increased exposure. The journalist shouldn't have to go digging to find out how to contact them.


Best PR distribution newswires

Many organizations and corporates are using PR services to reach journalists and media. In addition, among the many press release distribution services, AsiaPresswire is characterized by its distribution strength. AsiaPresswire has more than 35,000 media partners and over 80000 journalists. AsiaPresswire is probably the top press release distribution service to consider first. The fee is starting from $199~999 usd per release. There is also monthly, yearly, or flat-rate press release distributing contract.


AsiaPresswire is one of the best press release distribution service providers. The service is characterized by its ability to deliver press releases to various destinations from newspapers to magazines, TVs, web media and a wide range of targets. In addition, AsiaPresswire offers easy to create a media list according to the release content and it helps the client to prevent sending their release to the wrong media. AsiaPresswire also provides best proof-read and editing and translation service by professional editors. In addition to distribution to top media and Web media, AsiaPresswire can distribute news to overseas that makes use of the communications company’s network. Worldwide press releases will be distributed to 1.5 million locations in 35,000 media worldwide. In addition, they offers editing service in English as well as translating. The fee is starting from $75 per release within 1000 words.

ACN Newswire and JCN Newswire are professional press release distribution providers that have been in service for 20 years. They also offer proof-read and editing service. It could be beneficial to use ACN & JCN for someone who wishes to reach Japan top sites like: Asahi, CNET, Excite, Zaikei, Fresheye, ZDNet and others. ACN & JCN Newswire offers press release distribution service with reasonable price and good quality.


Does anyone know of a high-quality wire service distributing press releases accurately, efficiently and for affordable fees? AsiaPresswire distributes press releases on the Internet. With AsiaPresswire, sending releases to media, either at home or abroad, is no longer a hassle. It also helps them cut costs and contribute to environmental protection. AsiaPresswire strongly support the release distribution with a reliable, extensive network. Users can choose recipients most suitable for the press release from a number of lists of subscribers they have.

Companies can distribute their announcement about a new business startup to editors and reporters in different fields. They can post the press release on portal sites and Facebook pages. They can distribute press releases to foreign journalists globally. They can also efficiently maintain the list of press release recipients.

In an emergency, they can make an announcement accurately and without delay and distribute the press release to popular portal sites. Users' press release will be posted, almost in real time, on major portal sites

What a top PR agency could help corporate achieve?

1. Press release localization (including translation and proofreading)

2. Finding the right press release distributing service provider that fits the budget and target.

3. Contacting and negotiating with the service providers on behalf of users, selecting the right media and creating appropriate media lists just for the press release.

4. Upon request, then deliver the press release directly to the editors of top media and news outlets.

AsiaPresswire offers a Press Release Distribution Service with distribution to foreign press organizations and foreign embassies globally. Upon request, AsiaPresswire will distribute press releases (text only) from local and national government bodies, universities, businesses, and other organizations that want to distribute information targeting a foreign audience. AsiaPresswire  also provides a service for listing press releases on its website, perfect for press releases with images and video, or those with more text.

The main users of AsiaPresswire website are journalists from foreign media organizations looking for information and support for their reporting activities, making it an effective platform for reaching foreign media. This service can also be used to announce news presentations and press conferences or other events for foreign journalists.

With AsiaPresswire's service, users can distribute releases to domestic media. The template AsiaPresswire provide makes it very easy for them to distribute press release. Only if their PC is connected to the Internet, they can use our services 24 hours a day, all year round, so users will not miss an opportunity to make an urgent nationwide announcement.

AsiaPresswire are ready for social media and multimedia distribution. All domestically distributed press releases carry social media bookmark buttons with them. Recipients can share releases they like with their friends through SNS and other services. The press release will be posted not only on the AsiaPresswire website but also on its Facebook and Twitter pages in the form of linked URLs. Moreover, Users' press release will be multimedia-ready. Movies and images can be posted on a page showing the release.

AsiaPresswire make sure that distribution lists are always the newest.As mass media change organizations and transfer people to different jobs, AsiaPresswire swiftly update the lists. The press release will be delivered to the right department or person Users want to reach. Users can rest assured because AsiaPresswire have all media’s permission to send them the press release.

AsiaPresswire can help Users cut down on press release costs. The company has developed a press release distribution service with a superb cost performance by setting fees according to the frequency of release distribution. The publicity capabilities will be greatly enhanced.

UC Student Startup Explores New Ways to Connect Businesses with Their Local Communities

In this challenging time, brands and businesses are looking for ways to better connect with the local community, while community members have an eye towards being able to save more money. The DavisCard, an exciting product launched by a team of UC students, is answering both calls.

Davis, California - The idea of a membership club is not a new one. This concept is something that holds a broader appeal than ever, considering the spectrum of recent events that have been extremely stressful to both people and businesses’ financial circumstances. Add to this the increase in the cost of online marketing in places like Facebook and Yelp. It becomes clear having a smart alternative is necessary.

For the extended Davis community, these issues are being addressed in an exciting and functional way. The startup does not just create a win-win game for customers and businesses, but also helps non-members of the community who are economically disadvantaged.



Enter the DavisCard 

The DavisCard is a UC student startup, founded by Jiaming(Johnny) Mai and co-founded by Zhuoqun Han, Lei Han, Hexi Huang and Weishen Liu with a total of 12 students from different UC campuses working on the team as members.

DavisCard provides an O2O subscription service that allows its members to save up to 15% and receive special member benefits at participating top-rated local businesses while helping those in need.

Since its launch, DavisCard has had a quite large positive impact delivering great value to over 35% of UC Davis students' population with in-demand deals on dining out and other local services.

“We are opening the door to a smart, innovative way for local businesses to build brands and maximize profit. This is vital. Data has shown the importance of brand building and it is something we want to share with the business partners who work with us. Every business should have a brand, no matter how small or big they are,” DavisCard founder Jiaming Mai told Yahoo Finance.

“Buying traffic from social media without planning is short-sighted. The value of DavisCard is to help local businesses to build brand connections by establishing long-term member relationships,” said Mai. This is all while DavisCard enhances the lifestyle of our members. The more they dine out, the more discounts they get. It’s a win for all concerned. For every Premium Davis Card purchased, the startup donates food and other much-needed items to someone less fortunate through Davis Community Meals and Housing with the aim of giving back to the community.

Right now, the DavisCard is saving its average member $639 a year in discounts. This number is expected to grow as the card’s reach expands.


How DavisCard got its start

When Jiaming first attended UC Davis as a freshman in 2017, he decided to found a product manager club with some of his friends. He quickly realized as the founder of the young club that getting sponsorship fell on his shoulders as his major responsibility.

This was not anything approaching easy. In fact, after approaching ten local businesses not one would say yes to sponsoring the club. The team turned towards identifying what the blocks to success were and how they could be overcome.

Jiaming and co-founders Lei Han and Zhuoqun’s eyes were opened to the realities faced by local business owners. They needed to advertise to get around the intense local competition in nearly every category and they needed trust in who they were working with. Things like taking out ads on Yelp and Facebook just were not enough.

This knowledge and understanding helped formulate the concept of DavisCard. Jiaming has called its mission to “become the Costco of the local E-commerce industry”. This is something that both members and businesses can understand the value of so both have jumped to join after the startup launched last year. In DavisCard’s eyes, this means only partnering with local businesses with the best of reputations while helping its customers get the best deals possible. Members should be able to trust if a restaurant is participating, that it has high standards that can be trusted.


DavisCard: Strength in diversity

There’s a great deal that can be learned, so far, from DavisCard. The startup team being so diverse is something the team credits for its success and ability to be able to face and overcome some of its early challenges. This is also an endorsement of DavisCard drawing team members from across UC campuses, something which has delivered a broader vision which is paying off.

Some examples include DavisCard has experienced programmers from UC Berkeley, designers from UC San Diego, and student members from across the United States. All of this makes building deeper relationships with members from broad backgrounds much simpler and more authentic. It has also earned DavisCard an official endorsement of the UC Davis Startup Center, an honor the team takes very seriously.  


What is in the DavisCard future?

While the challenges and uncertainty being presented by COVID-19 cannot be denied, DavisCard is approaching this smartly, as best they can. To include doing its best to help participating restaurants many of them who have been devastated by the pandemic and its resulting lockdowns and social distancing. These shutdowns will be phased out and things will become brighter, without any doubt.

An exciting element of the DavisCard near future vision is its expansion nationwide. This has been a big part of the plan for the startup since Day 1. However, competition is faced from the other side of the country in a competitor called Foodie Card, founded in 2018 who recently raised 1.5 million dollars comes to mind. Far from a need for worry, DavsCard welcomes this challenge as an opportunity to perform to the highest degree as it moves forward.



Contact Info
Company name: Grand Prospect Technology INC

Official email:
Concerned person: Jiaming Mai

Company city: San Francisco,CA

Company country: USA
Company website: 
Contact Number: +415-321-2123

Source: DavisCard

WhiteBIT Introduces First Margin Trading Terminal in The CIS Market With up to X25 leverage

Estonia, Tallinn - WhiteBIT, one of the top exchanges in the crypto space, has expanded the scope of its operation by offering margin trading with up to X25 leverage on its platform. This move positions WhiteBIT as the first exchange to offer such a competitive margin terminal in the CIS market.

Margin trading has become one of the go-to strategies for traders interested in consolidating their positions in the crypto market and multiplying profits. Regardless of this demand, only 15 to 30 platforms, which provide access to derivative markets and an option to trade with leverages, make up the global crypto margin trading market. Of this figure, just 5 exchanges, including Bitmex, Bybit, FTX, Bitfinex, and Deribit, provide a full-fledged margin terminal with advanced trading tools.

As such, the entrance of WhiteBIT on the scene carries some weight because it will allow users to trade with leverages via a competitive margin terminal. Importantly, the nature of the exchange’s operation and its target markets are other compelling reasons why this development is a significant boost for margin traders. Although WhiteBIT maintains a global presence, it primarily focuses on delivering crypto to fiat exchange services to European and CIS countries. And with the introduction of its margin trading feature, it will be the first and only exchange in the CIS market to provide an advanced margin terminal.

The terminal will enable up to 25X leverage to traders looking to multiply capital gains. However, for now, the platform has kicked off its margin trading feature with the launch of an MVP restricting users to 5X leverage. In other words, traders can open trades with a leverage of up to 5:1 with borrowed funds and increase their profits by fivefold. To further attract active engagement, WhiteBIT has adopted high-liquidity pairs on its margin terminal. The fiat currencies slated to feature on the margin terminal include Ukrainian Hryvnia (UAH), Russian Ruble (RUB), Euro (EUR), and Turkish Lira (TL). Within a month, the exchange plans on adding extra 5 crypto pairs featuring Ether, Litecoin, Ripple, and Ruble.

Besides, the exchange already offers services to a user base of over 180,000 people, of which 35,000 are active traders. Hence, providing high liquidity is one of WhiteBIT’s strongest suits. Also, the exchange is committed to improving the dynamism of its margin terminal by adding a wide array of order types. The order types available on the margin terminal are limit, stop limit, stop market, and conditional orders. Subsequently, the platform will add 3 order types within the first month of operation.

Among other benefits of using WhiteBIT’s margin terminal is the ability to capitalize on a price and payment policy that borders on competitive fees and instant withdrawals. WhiteBIT currently processes users’ withdrawal requests within minutes and has a support center that is available 24/7. The platform will extend the same quality of customer support, responsiveness, and payment processing capacity to users opting for its margin trading feature.

About WhiteBIT

Since it launched in 2018, WhiteBIT has maintained a transparent business policy and ensured that all of its products are user-centric and secure. To this end, the WhiteBIT team consists of over 100 blockchain specialists. It is worth noting that 65 of its blockchain experts are proven and experienced developers. Thus, the exchange, thanks to its dynamic and talented team, has consistently maneuvered the security and accessibility challenges prevalent in the crypto exchange landscape. Its track record as a secure and transparent market player among spot exchanges stems from its decision to store more than 95% of all assets in cold wallets. Hence, the platform is unsusceptible to hacking attempts to steal users’ assets.

Media contact

Company: WhiteBIT Financial Company OÜ

Contact Person: Artem Gordadze



Bitcoin Global P2P-Platform Empowers Buyers and Lenders to Participate In A Reliable Crypto Exchange

London, UK - Originally, peer-to-peer lending services were created to enable individuals and businesses to loan money to one another without financial institution as a middleman. Instead of it, this process is based on a trusted third party – an online platform, as a rule - which strictly controls execution and takes responsibility for the timely enforcement of a pre-agreed arrangement. For the provision of service, in turn, the platform charges a corresponding fee.

This sort of money lending has seen a spike in interest after the financial crisis of 2008. As banks imposed an additional round of restrictions and made it harder to receive an actual credit, people started to develop an interest towards financial lending in a form of peer-to-peer loans. Throughout the years, this niche has developed exuberantly and generated numerous players - until the point when the blockchain technology came to change the rules in the decade after 2010.

From that moment on, the services of peer-to-peer crypto lending have seen a (steady) rise. Regardless of the participant's location, they are able to connect buyers and lenders from all around the world, which became possible primarily due to their decentralized nature. This grants keys of the financial system to people coming from areas of the world where traditional banking is out of reach, while also helping them to overcome a low credit rating score. Altogether, this serves the purpose of promoting a more open and liberal financial system for everyone’s inclusion, despite social class and citizenship.

However, the major pain point of current market offerings is the lack of proper customer support. While plenty of initiatives created an open marketplace to bridge the buyers and lenders, in most cases they do not take responsibility for them and fail to respond with a proper course of actions if a breach occurs. In the traditional financial system, the identity of a borrower is verified through bank checks, credit lines and other sources of centralized identity verification, which the decentralized blockchain system does not necessarily engage in. This is why the issue of financial fraud and scamming is increasingly commonplace, and the new type of blockchain-based services are not always able to handle all consequences properly.

For that, Bitcoin Global P2P-Platform came up with a solution. Its advanced feature of customer service ensures the timely settlement of queries and guarantees both buyers and lenders get what they truly signed up for, with the VIP and Corporate client services providing an extra layer of trust. The platform also lays out a solid cybersecurity foundation with the help of exchange platform, thus making sure that users can engage into the service with no external risk. 


Partnering with 40+ verified crypto exchanges, Bitcoin Global P2P-Platform already garnered 50,000 BTC in liquidity. The platform stretches to cover 15 most demanded crypto assets, with more yet to be added. Both iOS and Android app versions are anticipated to be launched in August, providing a full scope of functions available in the desktop version with no tossing out to a web browser. All customers will be able to take advantage of stacked order books with bids from corporate partners starting from day one.


Media contact




More Baby Girls than Baby Boys, the Nili Family Planner Updated the App

New York, NY - The Nili family planner, the app that helps couples to choose the gender of their baby before getting pregnant will update the app as results of the Corona Virus influence. This update will assure that the app will keep the results most accurate for thousands of couples around the world.


The Nili Method is known for personalizing programs that help couple conceive with their wished baby gender and have their dream come through. As many personal parameters are calculated the Covid19 become new parameters and influencer to consider.


Corona Virus related factors are likely to change the world gender balancing and strike the statistics with more girls to come, due to physical effects. Nili family planner app is devouring the cards again, and gives new guidelines how to beat the statistics to couples who wants to choose their own baby gender during the new era

Nili family planner app burst to our world in 2019 with breakthrough news: Couples will be able to choose their newborn gender, thanks to a sophisticated algorithm, built on dozens of studies, collected over the years, taking into account different variables that contribute individually to determining the newborn's sex. The algorithm considers the impact of each factor, customizing each couple's individual parameters, creating a personal guide that helps couples preset their preferred newborn sex.


COVID 19 vs Nili family planner app

One of the parameters Nili algorithm take under consideration is the woman acidity. In an acid environment, the chances to conceive a girl are much higher than a boy. The Corona Virus brought several irregular situations that automatically increase the acidity levels: Irregular lifestyle that cause stress, high consumption of white sugar and food with high level of acidity, Lack in activity, changes in sleep habits (human organs are controlled by the autonomic nervous system. During the day, the main activity is of the sympathetic nervous system, and at night, the main activity is of the parasympathetic nervous system, if the order is reversed, diseases will occur, and the acidity levels will rise).


While staying at home during quarantine, eating only homemade dishes avoiding eating in restaurants, was likely to contribute to a healthy diet, the opposite of that occur. Chain stores in the USA reported a significantly increased in sales of white flour, sugar and alcohol, products whose excessive consumption can cause weight gain and negate other health problems. People can see the immediate effect, a marked increase in the acidity levels.


Alongside other factors, Nili family planner is updating its algorithm to beat the Corona Virus impact, giving couples the ability to choose, rather they want a baby boy or a baby girl.


Know more at


Media contact

Name- Jeniffer Hamilton